Hendersonworks

In need of a new logo, updated Online presence, advertising materials and vehicle graphics, this rapidly growing business required a cohesive design solution to tie their brand together.

Year
2021
Client
Hendersonworks INC.
Project
Art direction,
Brand design
role
Art Direction, UX/UI Design

Challenge

The goal was to embody the company’s mature and professional persona while also highlighting the clean, friendly, and detail-oriented experience they pride themselves on. Before any Hendersonworks team arrives at your home or business, your mind should already be at ease thanks to their warm and genuine style.

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Process

After laying the groundwork with the branding stylescape, the next highest priority was a major revamp to their web presence. We decided on a simple, long-scroll format for the new website where new and prospective clients could view Hendersonworks portfolio, see testimonials and book consolations.

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Hendersonworks

Next up was a robust brand kit. The ability to send out fully designed and branded invoices and project plans gave the company a huge boost in overall professionalism.

Transporting workers and materials to and from job sites requires a variety of utility vehicles, primarily transit vans. Having a simple yet recognizable vehicle wrap was a key component Hendersonworks asked for.

Results

The company proudly reported back a huge influx in new business. Thanks to the revampt to their image in addition to the amazing services they provide, Hendersonworks remains fully booked with overwhelmingly positive customer feedback.

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Hendersonworks

Result

The new line performed well, converting many existing and new customers into monthly subscribers.