Hendersonworks

In need of a new logo, updated Online presence, advertising materials and vehicle graphics, this rapidly growing business required a cohesive design solution to tie their brand together.

Year
2021
Client
Hendersonworks INC.
Project
Art direction,
Brand design
role
Art Direction, UX/UI Design

Challenge

The goal was to embody the company’s mature and professional persona while also highlighting the clean, friendly, and detail-oriented experience they pride themselves on. Before any Hendersonworks team arrives at your home or business, your mind should already be at ease thanks to their warm and genuine style.

Process

After laying the groundwork with the branding stylescape, the next highest priority was a major revamp to their web presence. We decided on a simple, long-scroll format for the new website where new and prospective clients could view Hendersonworks portfolio, see testimonials and book consolations.

Hendersonworks

Next up was a robust brand kit. The ability to send out fully designed and branded invoices and project plans gave the company a huge boost in overall professionalism.

Transporting workers and materials to and from job sites requires a variety of utility vehicles, primarily transit vans. Having a simple yet recognizable vehicle wrap was a key component Hendersonworks asked for.

Results

The company proudly reported back a huge influx in new business. Thanks to the revampt to their image in addition to the amazing services they provide, Hendersonworks remains fully booked with overwhelmingly positive customer feedback.

Hendersonworks

Result

The new line performed well, converting many existing and new customers into monthly subscribers.